moromarket

How to Make the Most Money in Your Marketing Career

f I were to ask you to define a successful career, there’s a 46% chance you’d cite “money” as the measuring stick. Yet despite the emphasis placed on income, 

marketers are going about maximizing earnings in a flawed manner.

I’ve managed marketers for the past decade, and most see career growth as “incrementally hierarchal” -- progress unfolds linearly as the person climbs from one level of seniority to the next.